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Title: Commercialising culture : the sale, display and circulation of art in French, British and American department stores (1875-1914)
Author: Thom, Sara Elizabeth
ISNI:       0000 0004 7961 5189
Awarding Body: University of Birmingham
Current Institution: University of Birmingham
Date of Award: 2019
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This thesis considers the sale, display and circulation of fine art in French, British and American department stores between 1875 and 1914. Grounded in the logic and history of the department store itself, it first shows the crucial importance of the mass-commercial system of the department store, which was predicated on high-volume, low-cost commerce, and its direct influence on the objects which passed through it, which included paintings, sculptures and prints. This history is thus related through focusing in turn on three essential functions of that system - sale, display and circulation - and their relationship to and impact on art both within and without the department store. This is because it is further shown how the sale, display and circulation of art by the department store were key catalysts in the development of the modern art market and the propagation of the globalised art world of the twentieth century. By situating art firmly in the realm of mass commerce, the department store acted as a foil to the mainstream art market, which in turn helped to propel its evolution and development.
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: AM Museums (General). Collectors and collecting (General) ; D204 Modern History ; HF Commerce ; N Visual arts (General)