Title:
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Public diplomacy and emergence of Bangladesh
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The main focus of the thesis is the extent to which, conceptually or in practice,
public diplomacy can be an effective tool in the case of an emerging nation.
During its emergence the new nation state of Bangladesh employed public
diplomacy alongside traditional diplomacy. It was used to influence
international and regional actors and to promote the image of Bangladesh in
order to change the opinions of the global community.
Public diplomacy assumed great importance in the late 20th century as a
means of controlling the image of a country. It has been defined as "the
promotion of the national interest of any country by informing, engaging, and
influencing people throughout the world". In recent years it has been used to
pursue particular foreign policy goals, to acquire economic or political
assistance at times of national crisis and to influence world opinion during
periods of national emergency. The present thesis explores the effectiveness
of the concept of public diplomacy and its role in the emergence of the state of
Bangladesh. The independence war of 1971 is analysed in the light of
theoretical issues associated with the study of public diplomacy. The efforts of
defecting Bengali diplomats to use the different tools of public diplomacy in
order to influence world opinion are examined. It is argued that public
diplomacy is more likely to be successful in a context where a democratic
social and political environment exists. The study also recognises that,
although it may be possible to alter public opinion, changing government
policy might not always occur merely as a consequence of the use of public
diplomacy.
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