Title:
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Design in the digital age : in search of a collaborative paradigm
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This thesis examines the theory and practice of architecture in an attempt to suggest a new design paradigm, more appropriate to today's unique era. The central argument is threefold: first, it is argued that architects should strive to find a balance between being creative and meeting their clients' practical needs. Second, that in today's democratic and learned society, this can be easier achieved by architects and clients working closer together. And third, that technology can help them overcome many of the practical difficulties presented in such a new collaboration. To test the validity of these three arguments, both architectural theory and practice are examined. Architectural theory is examined with a focus on what are probably two of its least examined aspects: the architect-client interaction, and the psychoanalytic aspects of design activities, from a Jungian perspective, in an attempt to describe a new paradigm. This is envisioned as one that will enable practitioners and clients to collaborate - and is therefore referred to as a new collaborative design paradigm - with the aim of developing architecture that meets both aesthetic and practical client needs in a balanced way - called balanced architecture. This emphasis on collaboration is the result of an observation; that most existing design paradigms seem to deal with design as an isolated event. In reality, however, there is a constant interchange of design ideas between all parties involved. Design is not an isolated, self-centred activity, but a combination of synchronous and asynchronous communication, at a number of different levels. Therefore, a new paradigm is proposed here, that emphasises communication and collaboration skills as aspects of successful design. Thirty practitioners were interviewed and asked to take the Myers-Briggs Type Indicator test, in order to examine the transpersonal activities that take place in any design collaboration and to test the applicability of the proposed paradigm. This first set of interviews, that took over six months to complete and included practitioners from two countries, raises interesting points as to the personalities and communication skills of practitioners, and helps define the new collaborative paradigm.
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