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Title: Exploratory roadmapping for sector foresight
Author: Beeton, D. A.
Awarding Body: University of Cambridge
Current Institution: University of Cambridge
Date of Award: 2007
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The importance of the exploratory ‘front-end’ of strategy is well established in fields such as foresight and knowledge management. However, it has received little consideration by roadmapping practioners and researchers. This thesis addresses this gap in understanding. Given the lack of previous research in this area, a grounded theory methodology is adopted, whereby a number of key concepts are identified and developed to lay the foundations for further investigation. The first of these is the concept of exploratory roadmapping, for which a new theoretical basis is advanced by making connections to previously unrelated concepts from the foresight and knowledge management literature. The design and application of an exploratory roadmapping process is also comprehensively described, explaining how roadmapping concepts, approaches and workshop techniques were refined and developed to create an exploratory roadmap for the consumer packaging sector. A key contribution is to structure and make connections between process activities and learning outcomes by establishing an abstracted theoretical framework to characterise the exploratory roadmapping process developed. The outputs of the roadmapping process are also investigated. A questionnaire survey validates the exploratory roadmapping process developed by establishing that the packaging roadmap was considered useful and applicable across the sector. Detailed analysis is also facilitated by robust and systematic methods for collecting, analysing and processing the outputs from workshops. A key finding is that the traditional approach for developing sector-level roadmaps, through a series of multi-organisation workshops, is potentially less comprehensive than a roadmap developed by a single organisation. Furthermore, the ability to identify a high consistency of knowledge between organisations contributes to the understanding of how to draw the boundaries for participation in a sector-level roadmapping activity.
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available