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Title: An analysis of the consumer characteristics and the links with advertising information content within the UK mortgage sector
Author: Le, Binh T. T.
ISNI:       0000 0004 2729 3405
Awarding Body: Nottingham Trent University
Current Institution: Southampton Solent University
Date of Award: 2004
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: Advertising