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Title: Consumer authenticity evaluation of offshore manufactured brands : cues for communicating authenticity, consumer expetise [sic.] and product positioning
Author: Liu, Martin Jen-Yuan
ISNI:       0000 0004 2691 4257
Awarding Body: University of Warwick
Current Institution: University of Warwick
Date of Award: 2009
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Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: HD Industries. Land use. Labor