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Title: International strategic alliances of Thai financial enterprises : a study of the formation process
Author: Wattanasupachoke, Teerayout
ISNI:       0000 0001 3564 5130
Awarding Body: University of Warwick
Current Institution: University of Warwick
Date of Award: 1999
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This thesis is aimed at exploring and understanding important issues concerning the formation process of international strategic alliances of Thai financial enterprises (TFEs). International alliance strategies have been deployed as an important device to stabilise and internationalise a number of TFES. In addition, as the Thai financial industry has been growing rapidly and changing over the past few decades, the industry was chosen as representative of an industry that is dynamic and in a period of transformation. The study focuses on TFEs' international strategic alliances that had been established up to the end of 1996. This period is considered to be the introductory and growth stages of the Thai financial industry. The main context of the research involves the formation stage of international alliances of Thai financial enterprises, comprising motives, criteria, and the timing of alliance development. The motives and underlying reasons stimulating international alliances, major considerations in foreign partner selection, and the strategic timing of alliance arrangements lie at the heart of the research. Moreover, co-operative performance of the alliances also supplements the above issues. The final conclusions of the thesis are drawn from a comparative analysis of the quantitative and qualitative approaches. The empirical data obtained from both surveys and case study research are cross-examined and discussed. The main conclusions of the study are as follows. Thai financial enterprises (TFEs) seemed to pay significant attention to both major aspects of alliance motives, including opportunistic (offensive) and risk-concerned (defensive) approaches. In greater detail, these motives are composed of market-defensive motives, resource-defensive motives, market-offensive motives, and resource-defensive motives. This was due to intense competitive pressures from both domestic and foreign markets as well as the increasingly unpredictable demand conditions in the industry. However, as the economic performance of the Thai financial industry had been prosperous for decades and the long-term view of the industry remained promising, TFEs' cross-border alliances were also aimed at acquiring and utilising partners' resources as well as further advancing their market and operational scope.
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: HG Finance