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Title: Brand values and brand strategy in high-tech consumer markets
Author: Schonfelder, Julie B.
ISNI:       0000 0001 3556 6838
Awarding Body: Manchester Metropolitan University
Current Institution: Manchester Metropolitan University
Date of Award: 2004
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Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available