Use this URL to cite or link to this record in EThOS:
Title: The effect of interactivity on online consumer response : an investigation into the UK car brand websites
Author: Discombe, Oya.
ISNI:       0000 0001 3425 2474
Awarding Body: Open University
Current Institution: Open University
Date of Award: 2005
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available