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Title: Philippine international tourism and the role of marketing communications.
Author: Miles, Peter Harry.
ISNI:       0000 0001 3398 4374
Awarding Body: University of Derby
Current Institution: University of Derby
Date of Award: 2001
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: Cultural implications; American legacy; Promotion; Marketing planning; Political influence