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Title: The rhetoric and practice of internal marketing in the UK retail bank industry : an exploratory study.
Author: Papasolomou, Ioanna C.
ISNI:       0000 0001 3467 0772
Awarding Body: University of Keele
Current Institution: Keele University
Date of Award: 2000
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: Financial services; External; Employees