Use this URL to cite or link to this record in EThOS:
Title: Brand loyalty for frequently bought products.
Author: Hammond, Kathleen Ann.
ISNI:       0000 0001 3528 9332
Awarding Body: London Business School (University of London)
Current Institution: London Business School (University of London)
Date of Award: 1997
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: Marketing; Purchasing patterns