Use this URL to cite or link to this record in EThOS: | https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.248621 |
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Title: | The strategic value of pioneering as a strategy and pioneering advantages in the context of FMCG brands entering new geographic markets | ||||||
Author: | Becker, Sven H. |
ISNI:
0000 0001 3453 3778
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Awarding Body: | University of Strathclyde | ||||||
Current Institution: | University of Strathclyde | ||||||
Date of Award: | 1995 | ||||||
Availability of Full Text: |
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Abstract: | |||||||
No abstract available
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Supervisor: | Not available | Sponsor: | Not available | ||||
Qualification Name: | Thesis (Ph.D.) | Qualification Level: | Doctoral | ||||
EThOS ID: | uk.bl.ethos.248621 | DOI: | |||||
Keywords: | Central Europe | ||||||
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