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Title: Creative decision-taking within client-advertising agency relations
Author: Michell, P. C. N.
ISNI:       0000 0003 7747 5154
Awarding Body: Henley Business School
Current Institution: Henley Business School
Date of Award: 1983
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: Decision-making in advertising