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Title: Training and support for marketing decision making in retailing : The development of a retail market simulation for use as a training aid and an associated decision support system.
Author: Brassington, Frances.
ISNI:       0000 0001 3477 5371
Awarding Body: University of Bradford
Current Institution: University of Bradford
Date of Award: 1988
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: Management & business studies