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Title: A theoretical model for the design of a transcultural visual communication system in a posthuman condition
Author: Nawar, Haytham
ISNI:       0000 0004 5989 490X
Awarding Body: University of Plymouth
Current Institution: University of Plymouth
Date of Award: 2016
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This dissertation follows an interdisciplinary approach that weaves practice and theory in the disciplines of visual communication, semiotics, cultural studies, linguistics, and new media art. The research methodology is practice-based located within a historical and contemporary context that allows for artistic experimentation and new knowledge to be generated through reflected creative practice This research proposes a context within which society can develop a transcultural means of communication with the objective of gaining completely unambiguous forms of understanding. This research explores the possibility of an open source scaffold for pictorial language that fosters self-enhancing diversity of production models, communication paths, and interactive communities. The dissertation explores research strategies and visual practice in relationship to a proposed global use of a common system of visual semantic decoding that would allow for visual synthesis by individuals from diverse cultural backgrounds. It is proposed that a shared collective knowledge of signs, symbols, and pictographs, supported by the advancement of future communication and information systems, can lead to a visual communication system that will be universally accepted. There is a historic, on-going and collective consensus on the need for a universal language in the near-future posthuman condition. In answer to this need, this dissertation contextualises and goes on to explore a realised case study of a practice-based solution for a universal pictorial communication system. The system may at times seem ambitious and abstract, however, it aims to include all cultures of the world, seeking to establish a direction that identifies and locates cultural similarities over cultural difference. This practice-based enquiry proposes a direction that should maintain coherence, logic, and veracity in order to develop a pictographic communication system that is a valid representation of the human experience in a posthuman condition.
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: linguistics ; writing systems ; communication theory ; visual communication ; pictographs ; semiotic theories ; cultural studies ; transculturalism ; multiculturalism ; transhuman ; transhumanism ; posthuman ; posthumanism ; singularity ; artificial intelligence ; universal language ; super intelligence and new media.