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Title: Corporate political strategies of multinational enterprises in emerging economies
Author: Shirodkar, Vikrant
Awarding Body: University of Kent
Current Institution: University of Kent
Date of Award: 2013
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Corporate Political Strategies are the corporate attempts to influence the government in making or adjusting public policies, so that such policies align with the firms' business strategy. Some examples of corporate political activities used by firms are lobbying, providing support for political campaigns, hiring managers from the government to work for the company, advocacy advertising on a particular issue position, and conducting political education programmes. Overall, research on the interactions between businesses and the government has been advancing rapidly in the past decades, and is likely to continue, as firms are being faced with new challenges and new types of participants such as international media and non-governmental organisations that have more diverse and unaligned interests, purposes and preferences than in previous eras. This study examines the determinants of political strategies of foreign firms' subsidiaries in emerging economies, by focusing on the context of India. The major contribution of the study has been to theorise the effects of resource tangibility, product diversification and business ties on the political strategies of foreign firms' subsidiaries in emerging economies, using the resource dependence theory as lens. The study has used the 'decision tree' formulation model of political strategy, which emphasizes that the overall political strategy consists of a sequence of decisions on the choices concerning approach, participation and type of strategy. The results are based on a sample of 105 foreign firms' subsidiaries operating in India. The empirical evidence supports the hypotheses concerning the effects of resource tangibility on the approach and type of political strategy, and the effects of product diversification and business ties on the approach and participation; although the effect of product diversification on participation level is not supported.
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available