Use this URL to cite or link to this record in EThOS: http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.619006
Title: The social-semiotic discourse of the visual element in UK-produced English as a foreign language coursebooks 1960-2009
Author: Tyrer, Eric
Awarding Body: University of Brighton
Current Institution: University of Brighton
Date of Award: 2012
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Abstract:
This study is an analysis of the visual element of an archive (or corpus) of popular UK EFL coursebook series produced between 1960 and 2009. During this time, the increasing globalisation of the world economy, and the parallel development of English as a world language, raised moral and pedagogic questions regarding the ownership of English and the promotion of an Anglophone neo-liberal agenda. This prompted questions regarding EFL coursebooks and the extent to which they, implicitly or explicitly, promoted such an agenda, and the degree to which they could be said to be appropriate for the many global contexts in which such books were marketed and used.
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID: uk.bl.ethos.619006  DOI: Not available
Keywords: X000 Education
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