Use this URL to cite or link to this record in EThOS: http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.547277
Title: Systemic barriers to a future transformation of the building industry from a buyer controlled to a seller driven industry : an analysis of key systemic variables in the building industry, such as 'procurement model', 'buyer perception', 'production mode' and 'leadership and management', principally in a Danish development context and seen from the perspective of the architect
Author: Kristensen, Erik Kaergaard
Awarding Body: Robert Gordon University
Current Institution: Robert Gordon University
Date of Award: 2011
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Abstract:
It has always been a ‘mystery’, why the Danish building industry stagnated after the industrial breakthrough, and never was able to adapt the industrial production, business culture, buyer perception, and leadership and management, used in nearly all other Danish industries. This study offers a new approach to understanding the problem - by analysing systemic barriers to the industry’s transformation to a seller driven industry, in the context of a widespread neglect of the need for industrialisation (a problem addressed by relatively little literature) with the building remaining a manual, craft based industry, based on the old building process and its associated business model. Industrialisation has instead taken place in the building materials industry, which in a Danish context is a separate and highly industrialised industry. To analyse the barriers for transformation in the building industry a multidimensional approach is applied: First the building industry and modern industries are compared. Two archetype models are created using the above mentioned variables; one model for the building industry and its “Buyer Controlled Procurement Model” and one for modern industries and their “Seller Driven Marketing Model” with interrelated production and sale, enabling them to sell to unknown customers. Next the statistical productivity trends and other secondary data are examined to analyse, if the Seller Driven Marketing Model is performing better. Finally a Delphi Panel Consultation is conducted to discuss future development scenarios. Michel Foucault’s principles of historical analysis and his ‘episteme’ concept are used to analyse the outcome of the Delphi Panel Consultation.
Supervisor: Moore, David R. ; Laing, Richard Alexander ; Bjeirmi, Bassam Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID: uk.bl.ethos.547277  DOI: Not available
Keywords: Systemic barriers ; Building industry ; Productivity trends ; Buyer controlled procurement model ; Seller driven marketing model ; Procurement model ; Buyer perception ; Production mode ; Leadership and managementTransformational leadership. ; Transformat
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