Use this URL to cite or link to this record in EThOS:
Title: Conceptualising marketing communication in the new marketing paradigm
Author: Ozuem, Wilson.
ISNI:       0000 0001 3462 3255
Awarding Body: Anglia Polytechnic University
Current Institution: Anglia Ruskin University
Date of Award: 2004
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available