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Title: An appraisal of own branding as an export strategy for Hong Kong clothing manufacturers.
Author: Chan, Claudia Leung Ching.
Awarding Body: University of Strathclyde
Current Institution: University of Strathclyde
Date of Award: 1988
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No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID:  DOI: Not available
Keywords: Internal and EU commerce & consumer affairs