Use this URL to cite or link to this record in EThOS: http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.369384
Title: The adaptation vs. standardisation paradigm in international financial services marketing : a qualitative analysis focusing on western banks and their Polish partners
Author: Dittschar, Broder.
ISNI:       0000 0001 3425 3186
Awarding Body: Buckinghamshire Chilterns University College
Current Institution: Bucks New University
Date of Award: 2001
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Abstract:
No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID: uk.bl.ethos.369384  DOI: Not available
Keywords: Management & business studies Management Finance Taxation
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