The relationship of work activities to management style in Thai luxury hotels
Hotels are an essential and critical component of Thailand's tourist industry and one of the major contributors to Thai tourism revenue. However, the industry is considered to be in an infant stage. Since a general manager is considered to be the key person who directs the business in the hotel in every situation, this research aims to investigate the emphasis of time spent on various work activities of hotel general managers (i. e. marketing, human resource, training, etc.). In order to identify the significance of the general manager's roles, the research was conducted as an empirical investigation focusing on the leading Thai luxury hotels which were of international standard. The research defines the emphasis of the amount of time spent on the various work activities by investigating how managers perceive their work roles and how they actually spend their time. The core study of this research derived from Mintzberg's study of managerial work (1973), an observational study of five top executives in the United States and Ley's study of the managerial activities of seven managers in a major US hotel chain (1978). The methodology in this study employed both quantitative and qualitative methods of data collection. According to an appropriateness of access to data, there were three methods utilised which comprised a questionnaire, an interview and a period of observation. These three methods were used in sequence. The questionnaire was used to study biographical data and perceptions of Mintzberg's managerial work roles. The interview, which was semi-structured, was used to provide the interviewer with additional questions to make sure the desired information has been obtained, while the observation aimed to study the work roles which emerged from general managers' work behaviour and to provide the insights of general managers' behaviour into specific work roles from recording and classification. It is intended that the results of the research will enhance the understanding of different approaches to managerial roles and time usage thereof. With this understanding, there will be an increase in the number of qualified Thai general managers employed in international hotels and a responsibility for development of Thai general managers. In addition, individual general managers themselves, may be able thereby to increase the effective use of their time.