Use this URL to cite or link to this record in EThOS: http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.263788
Title: The adoption of the marketing concept by the United Kingdom and Ghanaian banks
Author: Owusu-Frimpong, Nana
Awarding Body: Durham University
Current Institution: Durham University
Date of Award: 1993
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Abstract:
No abstract available
Supervisor: Not available Sponsor: Not available
Qualification Name: Thesis (Ph.D.) Qualification Level: Doctoral
EThOS ID: uk.bl.ethos.263788  DOI: Not available
Keywords: Bank marketing; Financial services marketing Management Finance Taxation
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